My Fail of the Week: Last Week’s Email Communication is all about getting your point across, and last week I had a colossal fail when talking about Amazon Smile. There was a lackluster response, which means I did a terrible job of communicating and that’s 100% on me. This is important, so here’s attempt #2: Do you shop at Amazon.com? Of course you do. Here’s a way to do something good while shopping at the internet behemoth: Simply go to https://smile.amazon.com/ first and then shop like normal at Amazon. You get the exact same low prices and Amazon donates 0.5% of the purchase price to a charity of your choice. A FREE donation to your favorite charity is hard to beat! All you have to do is designate a charity the first time you visit Amazon Smile and then go through smile.amazon.com EVERY. SINGLE. TIME you make a purchase and that’s it! Better yet, automate the process. Update your bookmark, or if you shop through the app, go to Settings>Amazon Smile>Turn on AmazonSmile and you’ll never need to think about it again. There are a lot of worthy charities trying to make the world a better place. This is the easiest way to