What Is Salesforce
Salesforce is a customer relationship management platform (CRM). It’s actually the number one CRM in the world today.
If you’ve been in the tech world, that explanation means something to you.
If you haven’t, it may not mean anything at all. So let’s break down what Salesforce is and what a CRM is.
Or, if you want to see if a career in Salesforce is a fit for you, take the TalentStacker Salesforce 5-Day Challenge.
What Is A CRM And Who Uses One
A customer relationship management (CRM) platform is a system or tool that you use to have better business relationships by organizing all external interactions and customer information in one place.
CRMs track customer prospects, marketing campaigns, service problems, and so much more. You can also use it to log all customer interactions you have. Managing everything this way allows a business to streamline and focus on definitive next steps rather than constantly wondering what’s going on and what everyone on a team is doing.
Any business that deals with customers or interacts with the public is potentially using a CRM. That’s why becoming an expert in one is a smart career move — the job market is huge.
You see them in all different fields – hospitality, real estate, sales, public relations, etc. Companies of any size can also use a CRM as well.
What Makes Salesforce The #1 CRM Solution
The key to Salesforce’s success is that it tailors itself to meet every business’s individual needs. Here are three key ways they do that.
Rather than being a one-size-fits-all product like many of its competitors, Salesforce can be scaled up or scaled down so that it meets the needs and size of your company.
What this means for users is that they don’t have to wade through a lot of parts of it that they won’t use because their company is small. Likewise, they won’t have to supplement Salesforce with other products because their company is larger than what it was designed to handle. Users make it just the right fit with just the right tools for their company.
Salesforce has always made keeping its data security a priority. Because it has, it’s got different layers of data protection that other CRMs have not thought is necessary.
However, in a world where data breaches are becoming all too common, any extra security is important. And the security that Salesforce installed allows its customers to have the final say in who has access to their customers’ data. Because it limits access, Salesforce is that much more secure.
“There’s an app for that” isn’t just a saying anymore, it’s a way of life. We look for an app to do just about anything we need.
Salesforce allows you to create apps within the platform to handle business in ways that work for your company and customers. Having the ability to create specific apps that meet your business’s needs will save you untold hours of work trying to make something generic work for you.
But Salesforce takes the creation of apps a step further. They created the Salesforce AppExchange which allows people who use their CRM to have access to apps that other companies have created to help their businesses. So you might just be able to find something that already exists that will fit your needs.
In addition to the apps within the platform, they also have an app for iPhone or Android so that you can manage your customer interactions from wherever you are.
Turning Salesforce Knowledge Into A Career
Understanding what a CRM is doesn’t translate on its own into a career. Like most tech products, the key to turning CRM understanding into a lucrative career is knowing all the ins and outs of the product so that you can maximize it for the company using it.
Why Companies Are Hiring CRM Professionals
CRMs exist to make the relationship between a company and its clients better by putting all of the company’s knowledge of, interactions with, and plans for its clients all in one place. Knowing how to use one well make a tremendous amount of difference to the bottom line of the company using it.
If you know how to run a CRM, you have the potential to find work in any field that uses one. That means you should have many job prospects once you’re knowledgeable enough to be employed using one.
What Sets Salesforce Apart
Businesses that use Salesforce as their CRM have seen huge jumps in productivity, revenue, and other key ares.
Behind those numbers are people working the platform for companies. And with so many companies signing on with Salesforce, more people are needed every day.
Salesforce CRM professionals who have expertise and experience dealing with the product are in high demand precisely because the platform is so broad and yet so tailored. These statistics tell the story of what happens when Salesforce is utilized.
What Salesforce needs is qualified people to help them expand into more businesses and serve better the companies that already use them.
Qualifications Needed To Work In Salesforce
One of the first questions people ask when they want to switch to a certain career field is whether or no they need a college degree or any other special qualifications in order to get a new job.
Do You Need A College Degree
No, you don’t. You can make definitely the career change with a degree. However, that’s not to say that you can just go right into Salesforce with no experience at all.
Knowledge of the Salesforce CRM is obviously a key piece of working with Salesforce. What you really should have is experience with the platform and certifications that show your expertise and knowledge of the Salesforce system.
So while you can definitely have a Salesforce career without a degree, you will need to pursue more knowledge and learning in order to be successful.
There are eight different career paths in the Salesforce universe. Take some time to explore where your skills and interests fit within those possibilities. They range from sales reps to developer to administrator and more.
From there, you’ll want to consider what certifications you need to get you on your career path and then help you advance. Trailhead is the program that Salesforce has set up to help people get certified in their chosen career path.
Trailhead has a comprehensive guide to the different certification paths you can take. Reading through it will give you a really good idea of how you should progress in getting your certifications to optimize your expertise and employability.
Job Security And Flexibility With Salesforce
Both job security and flexibility are – and should be – concerns for people who are switching careers. Jobs with Salesforce have the potential to provide both.
The pandemic changed business worldwide. Jobs that previously seemed completely secure before 2020 disappeared almost overnight. Anita saw it in the field of hotel management. It also happened in the entertainment, hospitality, and travel industries.
Furthermore, the collapse of those industries undoubtedly led to the loss of many more jobs that were peripherally attached to them. It was undeniably catastrophic for millions of people.
Because of that, asking fundamental questions about whether learning Salesforce is a viable, secure career with little prospect for collapse is valid.
To answer that, let’s look at some statistics on job prospects within the Salesforce world. They’re important because they hold true even while the world still grapples with the pandemic, which means they’ll be true in a post-pandemic world too.
When you’re working for a product used extensively around the world, one that is still actively hiring and plans to create more than four million jobs through 2024, you can be fairly certain that job security is not a major issue for people working with Salesforce.
There are two aspects of a job’s flexibility: the ability to work remotely and the ability to shift jobs within the field.
If there’s one thing we learned from the pandemic it’s that many more jobs can be done remotely than we ever thought possible.
In a post-pandemic world, people will still be able to do remote work. Salesforce can remain a remote job because it’s cloud-based. For most careers within the Salesforce realm, you should be able to work from the comfort of your own home.
There are eight distinct careers related to Salesforce. They include sales, service, marketing, analysis, and more.
As we’ve discussed, you can have a Salesforce job without a degree. Success in a career related to Salesforce is instead often tied – at least in part – to having a certification. So if you’re certified in one area but not another, it might be difficult to switch focuses or job.
However, once you’re in the Salesforce world, you’re going to have a holistic understanding of the product. That inherently makes it easier for you to consider switching paths.
For example, if you’re in service and want to switch to marketing, you could continue working your current Salesforce job while also working towards the Marketing Cloud Administrator certification.
Why Salesforce Is A Smart Choice For Financial Independence
If you’re on the path to Financial Independence, you might be wondering if a career shift to Salesforce can help you achieve that goal. The answer is yes.
A FI Story
In summary, Bradley was on the typical career path. He worked 8-5, made a decent salary, and was on track to retire around age 60.
But the birth of his daughter changed Bradley’s life perspective. He decided he didn’t want to be a part-time parent to his child, so he needed to make some changes.
Right out of college, Bradley had gotten a job with Salesforce. He decided that if he worked harder and used his time better during his 8-to-5 workday, he could actually earn certifications and advance his career. He didn’t take breaks like his co-workers did, and he didn’t spend a lot of extra time getting coffee or talking around the water cooler. Instead, he worked smarter and used his time to better himself.
By doing this, he quickly passed his peers in Salesforce expertise. He started earning a lot more money even as he cut his hours down to half of what he had been working before.
Salesforce Salary Averages
Like we told you, people are employed as Salesforce experts everywhere in all different kinds of industries.
Salesforce put together a graphic highlighting salary averages of different careers in the Salesforce world. You may not start at this salary, but it will give you something to aim for – and strive to pass up! High-paying jobs are definitely attainable in the Salesforce world.
Real Earning Potential
Here’s an additional graphic that shows how, if you apply your knowledge and are willing to work hard, you can achieve a drastic increase in income as a Salesforce specialist.
Below is a graphic that we put together based on Bradley’s observations and experience over the last decade in Salesforce It demonstrates how your income grows exponentially within a few short years.
As incredible as this looks, in some cases it’s overly conservative. Bradley helped 300 people land jobs in 2021 and the real survey data revealed the average starting salary was $72,000 with many individuals starting out between $80,000 to $110,000.
Looking at this model, it’s easy to see how a Salesforce career can easily shorten your path to FI and help you retire early.
In Bradley’s case, once he applied his own theories, he was able to work less and yet earn more. Even though he cut back his hours in 2018, he made $170,000 working 25 hours a week. More time with his family and more money in the bank at the same time.
Bradley made the choice to optimize time with his family now at the expense of retiring as early as he could. But with the amount of money he’s earned through Salesforce, he had the freedom to make the choice that was right for him and his family. And he recently took a year to travel the country in an RV while working part-time. So he’s living his dream life.
Is A Career In Salesforce Right For You
In order to figure that out, you can ask yourself these questions.
Do I Like To Think About Business Structures?
Maybe you’re the kind of person who takes one look at a business and immediately knows what to do to improve it. Perhaps you’re the kind of person that likes to think about ways to improve customer service while you’re on hold with a business. If analyzing a business structure and imagining ways to make it better appeal to you, Salesforce could be for you.
Do I Like Working In the Technology Field?
So if you answered “yes” to the first question, the next thing to consider is the tech field. Salesforce is all about using technology, in this case a CRM platform, in order to optimize business. Salesforce careers revolve around being able to use and adapt their CRM, so you’ll be spending a lot of time behind a computer analyzing, strategizing, and building systems. At heart, you need to love tech work.
Do I Like Figuring Out How To Meet People’s Needs?
At its core, Salesforce is about how to best track the relationship of a business team with its customer. Salesforce’s goal is to give the same shared view of every customer to every person on a business team. So it’s the goal of Salesforce employees to structure their CRM in a way that meets each business’s individual needs. Part of your responsibility at Salesforce will be to figure out what those needs are.
Should I Consider A Career That Doesn’t Need a College Degree?
For a long time, having a college degree was considered the benchmark for landing a great job. However, given the skyrocketing cost of college, it’s out of the reach of a lot of people.
If you’re the kind of person that is willing to work hard but doesn’t have the money or the drive to go to college, Salesforce is a fantastic college alternative that doesn’t require a degree. You’re getting knowledge beyond your high school diploma without having to attend college. You still have to work hard to learn the CRM software and earn the certifications. However, you don’t have study for four years to earn a degree that might not even land you a job.
If you’ve answered “yes” to these questions, it’s very likely that Salesforce is a good career choice for you. So what are your next steps to making that career change?
Take The Next Step
The next step to a career at Salesforce is to take the Talent Stacker Salesforce 5-Day Challenge. It’s the absolute next step you should take for several reasons.
It’s Totally Free
It costs you absolutely nothing to enroll in this challenge. What you get when you enroll is a great explanation of what Salesforce is, how to excel at it, and what exact steps you can take to land a great Salesforce job. If it costs you nothing to try it out, you also lose nothing, so there’s no reason not to enroll in the 5-day challenge.
Concrete Actions To Take To Get Started On Your Salesforce Career
Many of us have taken a three-day, five-day, ten-day challenge before. Often they’re nothing but teasers for a large product or service that someone wants you to buy.
The Talent Stacker Salesforce 5-Day Challenge is loaded with concrete, actionable steps to start on your shift to a Salesforce career. In fact, if you follow what it recommends, you’ll quickly see how in-depth it is. You’ll spend about an hour a day getting insight into Salesforce and how to be successful at it.
Day 3, for example, explains how important your LinkedIn profile is. The lesson of that day tells you how to beef up your profile to show your Salesforce experience. Doing that will help you attract the right potential employers. It takes you from the top of your profile to the bottom. It explains the big changes and little tweaks you can make so that more employers looking for Salesforce assistance will find your profile and want to interview you.
And that’s just one day! There are four more days full of videos and tips to get you started off right.
It’s A Great Sampling Of The Salesforce Career Development Program
The Talent Stacker Salesforce 5-Day Challenge is very comprehensive. It’s designed to tell you if you’re a good candidate for a Salesforce career. Elements of the challenge are pulled right from the course. If you determine as a result of that challenge that you are, the last step would be to enroll in the Salesforce Career Development Program.
What Is The Talent Stacker Salesforce Career Development Program?
This program walks you through the Salesforce certification process and specifically prepares you to pass the Salesforce Certification Exam.
It gives you a pacing guide to help you study for your exam. You’ll get support, study guides, encouragement, and help to successfully pass the test. You’ll also get real world experience, learn strategies for finding a job, get help preparing for interviews, and learn industry secrets to set yourself apart in the hiring process.
You will graduate from this program ready for a career in Salesforce. If you aren’t happy with what you see as you start this program, there’s a money-back guarantee. So much reward, very little risk.
Want to learn more? Get the free guide to the Talent Stacker Salesforce Career Development Program here.
How Much Does The Salesforce Career Development Program Cost?
The Talent Stacker Salesforce Career Development Program is an investment in your future. The good news is that at just under $2,500, it costs less than many college courses.
But the difference is that that college course is usually just one of many that you have to take in order to earn your degree before starting your job search after graduation. And even at that point you might not be qualified for any of the jobs you want.
This article began with a story about Anita. She was lost in the middle of the pandemic, trying to figure out what to do with her life after being laid off.
Anita found Salesforce and took the TalentStacker Salesforce 5-Day Challenge. She liked what she saw and enrolled in the Salesforce Career Development Program. It took her a couple of months to go through the material and get herself ready for her new career.
In January, just 2 months after she completed the training, Anita landed a job for a salary of more than $100,000 using her newly developed Salesforce credentials.
If you want a job change, prepared to put your time in getting certified, and ready for a job that can change the trajectory of your life and your journey to FI, Salesforce is the right option for you.