It doesn’t always go right! In fact sometimes it just doesn’t work. Alan interviews Michael Redford who ran a mini-experiment starting a business that failed. We pick through the failure (is there such a thing?) to find the lessons for you and for Michael that can be applied to your next business or experiment!
If you don’t sell you don’t have a customer. If you don’t have a customer you don’t earn money, have a business, or get to do the thing you love. Sales, marketing and generating business is at the heart of creating the company you want. In this episode we explore authentic sales, daily habits and marketing.
After discovering the power of mini-experiments Alan was determined to test his business ideas, launch quickly, and innovate on the fly. Simon and Alan show how this incredibly powerful tool can be applied to your business, your life, and all your dreams!
How do you generate new sales opportunities, contacts, and partnership opportunities from thin air? How do you just make it happen? At some point you are going to need to reach out to new people, and this episode shows you the tools needed to get cold email to work for you. Eric Finnigan from Transform Your Copy helps decode cold marketing emails and more.
Are you creative? Do you believe you are creative? In this Episode Alan interviews Travis Shakespeare, SVP of Unscripted Programming for BBC Studios Los Angeles and Emery award winning TV maker about his creative process and how he thinks about creativity. As an entrepreneurÂ you are faced with an endless list of challengesÂ and crisis and you need to get creative to overcome them!
You have a full time job, you have a side-hustle, you’re making some money in the side-hustle but it isn’t quite enough to live off of. How do you know when to quit the job and go full time with your own business? In this episode Alan and Christina discuss how to make that decision and the criteria to feel confident going full time with your own business.
Thomas Anglero has been an entrepreneur for over 20 years and the Director of Innovation for IBM Norway. He and Alan discuss taking ownership for your world, plus developing creativity and innovation within your business. Are you currently feeling down about your business and don’t know where to go next? Listen to this episode for energy, drive, and motivation!
Do you ever get the feeling that there is more to do than can be done? Does it ever get on top of you? Do you feel overwhelmed? Of course you do; you’re human! If you are building a business, have a job, and have friends then there is more to do than can ever be done. In this episode Christina and Alan discuss practical methods to deal with overwhelm and make progress on your business on a daily basis.
After hearing the phrase, “The extraordinary belongs to those that create it,” in The Big Short, Alan was inspired to start creating and building the life of his dreams. After 2 decades of research into life design, goals and making things happen Alan shares everything he has learnt on the journey
You’ve started a side hustle, it’s going well, you are bringing in money, and you are having fun! It isn’t quite enough to live on, but you are overwhelmed by doing a full time job, running a side hustle, and family life! How do you know when it is the right time to quit the day job and go full time on your side hustle? When should I quit my job?
What business is furthest from the high tech start-ups of Silicon Valley? Alan’s answer was a craft business from Reading Berkshire. In this episode Jennifer Vessels, an innovation expert from Silicon Valley who has worked with Google, Adobe, and Netflix, takes what she has learnt and helps Adam from CraftBox Club with his business. We also cover strategies for innovation, marketing, and sales and how they apply to your business!
Sales come from two main places; people you know and people you don’t! What percentage of your time do you spend hunting for new business? What percentage of your time do you spend connecting with your network and speaking to existing clients? If you aren’t hunting and farming how do you expect to have customers?